Generali and UNDP are building MSME resilience in Thailand

Generali Thailand and the United Nations Development Programme (UNDP) have announced a collaboration, building upon a global partnership, to support the growth and sustainability of Micro, Small, and Medium Enterprises (MSME) in Thailand. The initiative aims to enhance MSMEs, which are crucial to the country’s economic structure, and help them prepare for future challenges. The partnership begins with developing an MSME Social Protection Framework, a risk assessment tool designed to improve readiness and raise awareness of the risks facing  entrepreneurs’ while providing strategies to mitigate them. This includes narrowing the protection gap for business operators through insurance solutions designed to strengthen business stability and sustainability.

In 2024, Generali and UNDP Insurance and Risk Finance Facility launched a joint research report titled “Building MSME Resilience in Southeast Asia”, focusing on selected value chains in Thailand and Malaysia. The report proposes an alternative approach to identifying the risks and needs of MSMEs, developing risk management and insurance services, and delivering these solutions to the local business community.

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