The Human Safety Net global movement launches in Thailand

Bangkok, February 20, 2025 – The Human Safety Net, a global movement of people helping people established and supported by Generali Group since 2017, has expanded its reach to Thailand. The launch ceremony held in Bangkok was hosted by Generali Thailand and attended by The Human Safety Net leaders, ambassadors, and volunteers.

Since 2017, The Human Safety Net has worked closely with non-profits, corporates and volunteers to make a real difference for vurnerable communities in the countries it operates in. The movement has served hundreds of thousands of individuals and families across 26 markets worldwide. The movement has continued to spread its impact in the Asia region, starting in Indonesia, Malaysia and Vietnam and afterwards expanding to India, Hong Kong, the Philippines and now Thailand.

Rob Leonardi, Asia Regional Officer, Generali, said, "I’m absolutely thrilled to see The Human Safety Net expand to Thailand and the enthusiam around this launch was clearly felt at our kick off ceremony. As our region makes progress towards accounting for 65% of all beneficiaries globally by 2027, I have every confidence that Generali’s Foundation will make a significant impact in Thailand - as it has in our other markets in the region.”

Arsh Kaumi, CEO of Generali Thailand, said: "We are delighted to see the expansion of The Human Safety Net into Thailand. Our core team has already taken steps to initiate a programme to empower disadvantaged families, and I look forward to further collaboration with our NGO partner to help as many individuals and communities as we can.”

Giuseppe Randazzo, Head of Communications & Public Affairs for Asia, Generali, said: "The launch of The Human Safety Net in Thailand opens up more opportunities to make a lasting impact on peoples lives. This launch follows a remarkable track record of impact which started in Italy and has since spread to 26 markets globally. I’m moved by the progress we’ve made serving those in need in Asia, and very much look forward to what we’ll do for vulnerable individuals and families here in Thailand.”

The Human Safety Net Thailand will be working with Community Children Foundation (CCF) on a programme aimed at empowering disadvantaged Gen Y/Gen Z parents in Samutprakarn Province near Bangkok. The project delivers a six-session parenting programme, the Smart Seeds Model, to parents at selected local schools in Samut Prakan province near Bangkok to equip them with knowledge for the healthy development of their children.